Westbourne Partners UAE Jobs Careers 2022 – Apply Online For Account Manager Jobs In Dubai

The Account Manager is responsible for serving as a primary business contact across all three regions namely, Europe & Africa, Middle East & GCC and Asia for Group Communications. The role encompasses driving all aspects of the communications mix in pursuit of accelerating the banks brand awareness, market share and client acquisition across all three regions. The ideal candidate is a vibrant, commercially astute leader, equal parts creative and analytical, who thrives in a high paced and highly collaborative environment.

Job Title: Account Manager

Department: Global client services – group communications

Location: Doha, Qatar

About Us: We are one of the largest Banks in the MENA region

Position Overview:

The Account Manager is responsible for serving as a primary business contact across all three regions namely, Europe & Africa, Middle East & GCC and Asia for Group Communications. The role encompasses driving all aspects of the communications mix in pursuit of accelerating the banks brand awareness, market share and client acquisition across all three regions. The ideal candidate is a vibrant, commercially astute leader, equal parts creative and analytical, who thrives in a high paced and highly collaborative environment.

He/She works closely with multiple stakeholders including Group Communications, global business teams, strategy, compliance, legal and in-country communications team to develop and implement highly-effective communication strategies and tactics to support the business and assist them in achieving their annual revenue and profit targets.

More specifically, you will have deep understanding of the specific line of businesses along with significant experience in financial services marketing, communications and brand management. The ability to manage and integrate cross functional teams is critical.

Primary Responsibilities:

• Work as a close partner with business heads and oversee the development of annual strategic communications plans, specifically designed to support business goals, promote capabilities, and influence target audiences.
• Forge strategic partnership with business heads and country general managers to increase the quality and intensity of the communications support for key growth and business initiatives.
• Work with the businesses to devise, develop and execute a range of communications tactics to support business objectives, including: advertising, public relations, client events, conferences and other promotions.
• Collaborate with communications colleagues from Brand, Advertising, Social Media, Public Relations, and CSR to assist the growth and client engagement.
• Provide strategic guidance on B2B communications with a strong, consistent business narrative.
• Team up with social media team to develop digital strategies and content to effectively reach and engage with target clients and prospects in multiple geographies.
• Monitor on-going marketing trends and tactics so the business can employ the most advanced and effective marketing practices available.
• Develop a centre of excellence around the management, development and execution of content activation and thought leadership strategy for the bank.
• Place effective and comprehensive measurement plans in place for marketing programs, drive continual testing approach and facilitate sharing of results to drive better outcomes.
• Work closely with brand and in-country communications team for seamless execution of cross-market brand management process.
• Assist in the implementation of global brand architecture across all regions to ensure consistency in messaging in all communication channels.
• Agree with the Brand teams a communication evaluation process in order to monitor the quality of communication material based on the banks brand CI.
• Collaborate with business teams in developing communication strategies for value propositions based on client and competitive research.
• Support the regular update meetings to engage internal and partner teams on key customer KPIs and qualitative feedback and present regular action-driven plans to impact those drivers.
• Utilize client data and insights to make well informed, ROI driven decisions.
• Instil strong project management and work flow processes that allow for cross functional alignment and productivity/ priority management.
• Structure and actively manage the regional communications team as they execute all communications tactics and tools that are identified as part of annual communication plans.
• Instil planning methodology allowing team to proactively provide strategic advice and ideas to promote and market the businesses.
• Place a priority on people development, including ensuring strong organization structure and talent & succession plans in place and transparent, open environment that encourages creativity and ownership.
• Develop, train and mentor teams. Directs regional heads and managers in the performance of their operating responsibilities.
• Establish clear measures of success and client analytics to assist with the deployment of communication team resources.
• Ensure team is quickly reacting when required to assist business teams on new opportunities in the market that allow the bank to effectively and uniquely position our offering to clients.
• Hold periodic meetings with GM Communication to elaborate on the Global Client Services vision.
• Develop local capability and enforce Qatarization.
• Develop and maintain Business Relations with international Branches, Representative offices and Subsidiaries and facilitate the work flow.
• Keep the GM Group Communications up to date on all projects, emerging ideas and issues that face the team in Global Client Services.
• Take decision with limited information and ambiguous situations.
• Take unpopular and tough decisions in the interest of the organization.
• Provide assistance or coaching as needed and express confidence in the individual.
• Clearly articulate resource requirements and obtain management approvals for the same to ensure successful change while balancing the resources in most optimum manner.
• Understand the changing dynamics of situations accurately and respond in a manner that helps the organization in adapting to the new situation effectively.
• Optimize cost and maximize return on marketing investment.
• Support wider teams in Group Communications in effective budget management.
• Ensure cost savings of QR. 80 million annually.
• Ensure high standards of confidentiality to safeguard commercially sensitive information.
• Understand the integration of Divisional plans and support Departmental plans.
• Establish targets and designs systems to fulfil the strategic objectives & Mission of the Bank.
• Represent the Group in seminars and conferences to reflect Group’s image and Industry.

Experience Requirements

• University graduate with a degree in Business Marketing, Communications or Business Management.
• Minimum of 15 years’ experience in financial services marketing and product management, preferably in Retail and Corporate Banking with at least 6 years managerial capacity within a certain function.
• Solid experience in international marketing and communications in both, B2C and B2B, preferably with a global financial institution.
• Good understanding of global communication tools/ materials and related best practices.
• Good oral and written communication skills in English and Arabic (preferred).
• Strong Digital acumen and hands on experience with emerging trends across multiple regions.
• Demonstrated ability to create customer centric strategy.
• Ability to work with teams from diverse cultural backgrounds.
• Project Management Skills
• High degree of understanding of customer service parameters and guidelines.